Augmented Reality Maps make their debut

After Blaise Aguera y Arcas offered a tantalizing peek at the world of Microsoft PhotoSynth a couple of years ago, he recently made a return to TED to demo the latest incredible innovation in mapping.

Watch the video as he offers a preview of the incredible mapping advancements Microsoft has made and the augmented reality features to come:

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Mobile Marketing – Augmented Reality Browsers

Augmented reality is a hot new area for Research & Development in the Mobile Tech & Marketing field. Emagin defines it as “a display in which simulated imagery, graphics, or symbology is superimposed on a view of the surrounding environment”. Wikipedia defines it as “Augmented reality (AR) is a field of computer research which deals with the combination of real-world and computer-generated data (virtual reality), where computer graphics objects are blended into real footage in real time.”

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