I Can’t Write a Line of Code. I Built Two Working Apps Anyway.
What a non-coder actually built with ChatGPT Work, Claude Code and Cowork, on a couple of ordinary Saturdays. I can’tContinue Reading
Practical AI for hotels, and the humans who run them.
What a non-coder actually built with ChatGPT Work, Claude Code and Cowork, on a couple of ordinary Saturdays. I can’tContinue Reading

I lead revenue and commercial performance for 1,400 hotels across EMEA at Marriott International. Here I explore practical AI for hotels as a personal passion: experiments, playbooks, and case studies teams can use now. All opinions and views expressed here are entirely my own. Subscribe by email
Right now, as the people who build AI are begging the world to slow it down, a man who’d lostContinue Reading
I handed Claude and ChatGPT the same 30-second film and asked each to direct it. One continuous shot, nowhere toContinue Reading
This week, AI made “impressive” free. It still hasn’t made “right” any cheaper. And that gap is about to decideContinue Reading
I asked an AI to make the warning about AI. It took eight minutes. An AI made the warning aboutContinue Reading
I spent an entire Saturday asking ChatGPT to put me on a magazine cover, redesign a bedroom, roast my fashionContinue Reading