TripAdvisor Advertising – CPC Case Study and ROI
A great guest post by Piotr Majdan from Mirai Espana, that takes a deeper look at the performance of TripAdvisorContinue Reading
Author: Jitendra Jain (JJ)
I have a passion for all things digital, marketing and future related. My day job involves marketing an amazing portfolio of hotels...at play I enjoy blogging, reading, experimenting with technology and learning new things. All published views on Hotelemarketer.com are personal - comment and contribute here or connect with me on Twitter @hotelemarketer
Digital Marketing Strategy Hotel Digital Marketing Hotel Photography Hotel Videos Hotel Websites and Design
The curse of too much choice
A great TED talks video by Sheena Iyengar that talks about the perils of too much choice. To quote fromContinue Reading
Are we over-complicating the issue of Privacy?
This recent article on Forbes has sparked a fair bit of interest and controversy – “How Target Figured Out A Teen GirlContinue Reading
What Digital Marketers Really Do
In the tradition of the most recent meme to hit the Interweb “What People Think I Do / What IContinue Reading
Review of Google Think Travel 2012 Middle East – World Islands Dubai
The Google team hosted it’s first ever “Think Travel” event here in the Middle East today at the Lebanon IslandContinue Reading
Love the new Max Travel Time feature on Google Hotel Finder
Just experimenting with the newly added feature on Google Hotel Finder that allows you to specify maximum travel time fromContinue Reading
RoomKey.com – What’s the value proposition for customers?
There’s a lot of buzz in the industry about the new meta search engine launched by 6 hotel giants…there’s clearlyContinue Reading
A Nifty Crowdsourced Apple iPhone App for Swiss Hotel School Students
Kudos to IMI for continuing to innovate and push the boundaries. A great story shared by dear friend and fellowContinue Reading
Digital Marketing Strategy Hotel Online Advertising Hotel Paid Search Marketing Hotel Social Media Hotel Websites and Design
Future of Display Advertising – Is the Hotel Industry Ready?
Google recently presented their vision for how display advertising is likely to evolve by 2015…these seven predictions are something allContinue Reading
Understanding Why Hotels Rank Worst For Data Security And What To Do About It
The hospitality industry shares many of the same data security vulnerabilities as the retail industry — accepting and storing cardholderContinue Reading
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