The Hotel Guest of 2020 – Predictions Revisited
In 2008, just before the peak of the great recession, I wrote a syndicated article titled “Back to the future:Continue Reading
Tag: hotel marketing
Digital Marketing Strategy Hotel Online Advertising Hotel Paid Search Marketing Hotel Social Media Hotel Websites and Design
Future of Display Advertising – Is the Hotel Industry Ready?
Google recently presented their vision for how display advertising is likely to evolve by 2015…these seven predictions are something allContinue Reading
Interview with Marketing Guru Naufel Vilcassim
I finally had the chance to grab a little time with Naufel, whose Marketing course I attended at London BusinessContinue Reading
Recession, Identity and the Art of War
Recession, Identity and the Art of War Is the end really nigh? A recession is here again….and as with everyContinue Reading
Say “cheese” – You’re on candid cam!
A picture may be worth a thousand words…but most hotel PR & Marketing managers today would be at a lossContinue Reading
Technology and Marketing – A Match Made In Heaven
“Build a better mousetrap, and the world will beat a path to your door.” Ralph Waldo Emerson may have putContinue Reading
Social lessons from Twitter
“Great…another lame social networking site. I don’t have time for this stuff! Heck, I hardly use my Facebook account…how doContinue Reading
The Twitterati Dozen Survey Results – Twitter Use and Hotel Best Practices
I did a quick survey recently called the Twitterati Dozen. This was basically an online survey with 12 questions addressed to prominentContinue Reading
Hospitality Bloggers and Experts – Thoughts on Hotel Internet Marketing in 2009
Very early on this month, a colleague (thanks Lola!) sent me a copy of Peter Kim’s collaborative compilation of thoughts byContinue Reading
Video – The Dramatic Shift in Marketing Reality
A great animated video by Michael Reissinger, based on a concept by Scholz & Friends, titled “Dramatic shift in marketingContinue Reading
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