RoomKey.com – What’s the value proposition for customers?
There’s a lot of buzz in the industry about the new meta search engine launched by 6 hotel giants…there’s clearlyContinue Reading
Category: Digital, Marketing, CX
Marketing that drives bookings and experiences guests notice. Strategy across content, paid, CRM, web, and service moments.
Future of Display Advertising – Is the Hotel Industry Ready?
Google recently presented their vision for how display advertising is likely to evolve by 2015…these seven predictions are something allContinue Reading
Understanding Why Hotels Rank Worst For Data Security And What To Do About It
The hospitality industry shares many of the same data security vulnerabilities as the retail industry — accepting and storing cardholderContinue Reading
Hotel Social Media Articles and the Diffusion of Innovation
It’s interesting to see how the buzz around social media and related developments has gradually grown over the past twoContinue Reading
Case Studies and ROI – TripAdvisor Business Listings
A recent blog post and case study shared by Mirai, on TripAdvisor’s Business Listings option introduced earlier this year. ManyContinue Reading
Rethinking Hotel Guest Satisfaction and Hotel Website Analytics
I want to share two very simple but powerful ideas that could radically transform the way the hotel industry utilizesContinue Reading
Web 3.0 – The Sensory Web
Here’s a great presentation by a good friend (and extraordinary hotel educator), Lukas Ritzel. Lukas presented on the topic ofContinue Reading
The link between Facebook, Organ Donation and Boiling Frogs
Now that I have your attention with my intriguing post title, allow me to explain just what I mean… andContinue Reading
Pivot – Perhaps the early future of web and media browsers
(This was too good not to share!) Microsoft seems to have plenty of nifty innovations up its sleeve! In thisContinue Reading
Hotel Internet Marketing by 2013 – Are we on Track?
I came across a piece I’d written about 17-18 months ago on the future of hotel internet marketing. The articleContinue Reading
Hotelemarketer by Jitendra Jain (JJ) 