Cheeky but effective – Captain Obvious Steals the Show for Hotels.com
These ads are both cheeky and brilliant, utilizing the features and limitations of the YouTube and Facebook ad platforms to their advantage.
Category: Hotel Distribution
Distribution issues related to Hotels, Travel and Tourism. Particular focus on the Internet, Global Distribution Systems (GDS), Online Travel Agencies (OTA’s), Call Centres and more.
The Hotels vs OTA Paid Search War – Get Your Defensive Strategy Right
Here’s another great guest post by the team at Mirai Espana, this time by Pablo Delgado and César López. ThisContinue Reading
Love the new Max Travel Time feature on Google Hotel Finder
Just experimenting with the newly added feature on Google Hotel Finder that allows you to specify maximum travel time fromContinue Reading
RoomKey.com – What’s the value proposition for customers?
There’s a lot of buzz in the industry about the new meta search engine launched by 6 hotel giants…there’s clearlyContinue Reading
Interview – Expedia’s Alex Gisbert on the recent Partnership with Yahoo! in Europe
An email Q & A with Expedia’s Alex Gisbert – We talk to Alex about the recent announcement about theContinue Reading
Analytics and Reporting Digital Marketing Strategy Hotel Affiliate Marketing Hotel Digital Marketing Hotel Distribution Hotel Email Marketing Hotel Industry News Hotel Mobile Marketing Hotel Online Advertising Hotel Online PR Hotel Paid Search Marketing Hotel Referral Marketing Hotel Search Engine Optimization Hotel Social Media Hotel Videos Hotel Viral Marketing Hotel Websites and Design Interviews Online Marketing Tools Restaurant and Bar Marketing
Hotel Internet Marketing by 2013 – Are we on Track?
I came across a piece I’d written about 17-18 months ago on the future of hotel internet marketing. The articleContinue Reading
Transparency, the Internet and good hospitality – All the hotel’s a stage…
We accept the reality of the world with which we are presented. We’ve become bored with watching actors give usContinue Reading
Hospitality Bloggers and Experts – Thoughts on Hotel Internet Marketing in 2009
Very early on this month, a colleague (thanks Lola!) sent me a copy of Peter Kim’s collaborative compilation of thoughts byContinue Reading
Analytics and Reporting Hotel Distribution Hotel Social Media Hotel Websites and Design Online Marketing Tools
The new era of Hotel Experience Marketing – Choice is the new King, All hail the King
Following on from the earlier articles, Back to the Future: Meet the hotel guest of 2020 (September 2008) 5 Future Developments thatContinue Reading
The Revenue Management and Pricing Middle East Conference
Just finished attending and speaking at the Revenue Management and Pricing Middle East Conference, which was held at the BeachContinue Reading
Hotel Marketing Strategies 