Cheeky but effective – Captain Obvious Steals the Show for Hotels.com
These ads are both cheeky and brilliant, utilizing the features and limitations of the YouTube and Facebook ad platforms to their advantage.
Category: Hotel Online Advertising
Online Advertising, Web Ads, Banner Ads, Text Ads and other forms of Internet Advertising related to Hotel and Hospitality eMarketing, Internet Marketing, eCommerce, eBusiness, Distribution and Web Advertising.
IKEA’s Perceptive Banners – Respectful and Effective Marketing
I loved IKEA’s latest display advertising effort. Acknowledging that over 60% of mobile banner clicks are actually accidental, IKEA showsContinue Reading
TripAdvisor Advertising – CPC Case Study and ROI
A great guest post by Piotr Majdan from Mirai Espana, that takes a deeper look at the performance of TripAdvisorContinue Reading
Digital Marketing Strategy Hotel Online Advertising Hotel Paid Search Marketing Hotel Social Media Hotel Websites and Design
Future of Display Advertising – Is the Hotel Industry Ready?
Google recently presented their vision for how display advertising is likely to evolve by 2015…these seven predictions are something allContinue Reading
Analytics and Reporting Digital Marketing Strategy Hotel Affiliate Marketing Hotel Digital Marketing Hotel Distribution Hotel Email Marketing Hotel Industry News Hotel Mobile Marketing Hotel Online Advertising Hotel Online PR Hotel Paid Search Marketing Hotel Referral Marketing Hotel Search Engine Optimization Hotel Social Media Hotel Videos Hotel Viral Marketing Hotel Websites and Design Interviews Online Marketing Tools Restaurant and Bar Marketing
Hotel Internet Marketing by 2013 – Are we on Track?
I came across a piece I’d written about 17-18 months ago on the future of hotel internet marketing. The articleContinue Reading
Hospitality Bloggers and Experts – Thoughts on Hotel Internet Marketing in 2009
Very early on this month, a colleague (thanks Lola!) sent me a copy of Peter Kim’s collaborative compilation of thoughts byContinue Reading
Hotel Online Advertising Hotel Paid Search Marketing Hotel Search Engine Optimization Hotel Videos Hotel Websites and Design
5 Future Internet trends that will change Hotel Internet Marketing
5 Future Developments that will revolutionize Online Hotel Marketing: “For tomorrow belongs to the people who prepare for it today”,Continue Reading
Hotel eMarketing – Beyond Rooms. Internet Marketing for Spas, Restaurants, Offline Tracking and more
“We’ve come a long way, baby” claimed a high-spirited pop idol not so long ago, following up on the claimContinue Reading
Hotel Marketing Strategies 