A great animated video by Michael Reissinger, based on a concept by Scholz & Friends, titled “Dramatic shift in marketing reality” that illustrates how the producer/marketer – consumer interaction has changed drastically in just a couple of decades. Also known as “The History of Marketing” Enjoy!
Social Media has certainly made a huge impact on the way we relate to each other on the Web and it has helped humanize the Internet experience. Another great video is this 2007 creation by Michael Wesch (Assistant Professor of Cultural Anthropology, Kansas State University) about Web 2.0 and how the separation of form and content has brought us closer to the goal of assimilating, organizing, understanding, sharing and using all the growing amount of information out there. The Machine is US/ing US: